Allison Kaufman Co.
Project Overview:
Allison Kaufman is one of the oldest and most respected diamond jewelry artisans in the US. For three generations, Allison Kaufman has earned its reputation as one of the world's finest jewelry manufacturers.
Scope:
These designs were used for tradeshows, wesbites, social media, billboards, posters, and duratrans.
My Role:
Designing the concept, layout, copywriting, and printing. The marketing team and I also collaborated on photoshoots, as pictured in the last 3 images.
Process:
At Allison Kaufman, designs were made with client goals and feedback in mind. Designs were put together based off of brief brainstorms, then we’d go back and forth until we ended on the desired product.