Pen and Paper, Inc.
Project Overview:
Pen and Paper, Inc. is an entertainment business located in Los Angeles, California.
Scope:
I created graphic elements for the business.
My Role:
I created the logo design and motion graphic.
Process:
The client wanted a logo that was classic, playful, and academic. At first it was easy to be very literal and use the pen and paper iconography for the graphics. We later decided on symbols that were associated with an erudite aesthetic, but still very approachable.
Rose Garden Child Care
Project Overview:
Rose Garden Child Care is an educational child care business that offers programs for infants, toddlers, and pre-schoolers.
Scope:
Graphic elements were made for advertising on social media and locally in the Boston area.
My Role:
I created the logo design and motion graphic.
Process:
The client wanted a logo that was fun and friendly. Something that kids and parents both would find warm and welcoming. So I decided on round shape language and an illustrative component.